failure

Chinese printing

~ lauraleonilla ~ Leave a comment

I’ve been doig some work for my roommate’s business and this time we wanted to get boxes printed for tablet pc’s. I prepared a file with Illustrator and we took it to a printing shop. They made us a sample, it was accepted and the production could begin. They printed us a bit over 100 boxes…

The original logo for the print.
The original logo for the print.

However, someone at the printing shop decided to use his design skills by modifying the original logo. Some of the straight lines on the letters were made curvy and something weird happened for the lower part of the X-letter.

The new logo.
The new logo.

There was also some stuff between the paper and the box. The guys were eating rice while working?

Something between the box and paper.
Something between the box and the paper.

We suggested the printing place would just print out new paper/ sticker whatever to cover the boxes that were messed up, but they said they couldn’t do it, so we’re now waiting for whole new boxes. Looking forward for the result!

And btw none of us are professionals on graphic design, but aren’t the businesses supposed to do what we pay them for, not what they think might look cool? Especially when not informing the customer of the changes made on the design.

China is sometimes like a box of chocolates, you never know what you’re gonna get!

High quality advertising.

~ lauraleonilla ~ Leave a comment

I’m a business major student but for the past couple of years one of my favorite hobbies has been photography, graphic design, etc. Not that I’m great (just perfect), but I love spotting mistakes others have made.

Anyway, there are these two gyms in Espoo, (the city I live in, in Finland) that every once in a while advertise on the cover of the local newspaper. I couldn’t tell for sure whether the companies were related or not, but fitnessclub.fi had a link to ladyfitness.fi or whatever, so I guess there’s some kind of connection between these two. Here are some of the awesome print ads they’ve published. Enjoy!

Overall the ads are not that horrible (just look really cheap with the stars or whatever), but I just love the way the people on the ads are clipped out of the original backgrounds…

Image

The pen tool wasn’t probably good enough for this… So he/she used the eraser.

I love the extra grayish/black stuff around her arm. I also like the missing piece of her leg.

They probably loved the picture as much as I did, and decided to use it on their webpage.

The designer has clearly done some practicing. The woman’s thumb was probably missing initially…

The same picture from the newspaper cover on their webpage. The woman did have a thumb after all… I couldn’t quite figure out whether the couple on the right was originally on a white background, or if the white stuff between the man’s arm and body is just the towel hanging on his shoulder. Anyway, 19,90€/month is a pretty good deal!

This one is my ultimate fav! I love the way her hair looks so natural with the white and pink on the back. Also the white around her body works quite well.

There was also a poster as awesome as these (probably by the same artist) at the local shopping mall, where the ladyfitness place is located. Sadly it was removed before I managed to get a photo. :<